Privacy Policy
Last updated: 7/27/2026
1. Information We Collect
We collect information you provide directly to us, such as when you create an account, submit forms, or contact us for support.
Email addresses for lead capture and account management
Form submission data and analytics
IP addresses and browser information for security and analytics
Usage data to improve our services
2. How We Use Your Information
We use the information we collect to:
Provide and maintain our services
Process form submissions and lead capture
Send you technical notices and support messages
Analyze usage patterns to improve our platform
Comply with legal obligations
3. Analytics and Tracking
We use analytics and advertising tools to understand how our website and Service are used. This includes:
Meta Pixel, for conversion tracking and ad performance
Google Analytics 4 (GA4), for website and product usage analytics
Google Tag Manager, used to deploy the above tools
Form view and submission analytics
Website and in-app usage patterns and performance metrics
You can manage analytics and advertising cookie preferences through the cookie consent tool on our website.
4. Third-Party Service Providers
We work with the following categories of service providers ("subprocessors") to operate the Service. These providers only access data as needed to perform their functions and are bound by confidentiality and data protection obligations:
Stripe, for payment processing
Supabase, for database hosting and storage
MailerLite, for transactional and marketing email delivery
Google (GTM, GA4) and Meta, for analytics and advertising as described in Section 3
5. Data Sharing
We do not sell, trade, or otherwise transfer your personal information to third parties except:
With your explicit consent
To comply with legal obligations
To protect our rights and prevent fraud
With service providers who assist in our operations (under strict confidentiality)
6. Your Rights (GDPR)
Under GDPR, you have the right to:
Access: Request copies of your personal data
Rectification: Correct inaccurate or incomplete data
Erasure: Request deletion of your personal data
Portability: Receive your data in a structured format
Object: Object to processing of your personal data
Withdraw Consent: Withdraw consent for analytics tracking
To exercise these rights, contact us at support@leadpass.io or use the consent management tools in your account settings.
7. Data Security
We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction.
8. Data Retention
We retain personal information for as long as your account is active, or as needed to provide the Service. If you close your account, we will delete or anonymize your data within 90 days, except where retention is required to comply with legal obligations, resolve disputes, or enforce our agreements.
9. Children's Privacy
The Service is not directed to individuals under the age of 18, and we do not knowingly collect personal information from children. If you become aware that a child has provided us with personal information, please contact us at support@leadpass.io and we will take steps to delete it.
10. Email Communications
If you create an account, we may send you transactional messages (account notices, billing updates) and marketing messages (product updates, tips, offers) related to the Service. You can opt out of marketing emails at any time using the unsubscribe link in any message, without affecting your ability to receive transactional communications necessary for your account.
11. Contact Us
If you have any questions about this Privacy Policy or our data practices, please contact us at:
Email: support@leadpass.io
Data Controller: LeadPass